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I'm very excited to announce the launch of the MetroWest Marketing Group MeetUp. For marketers. By marketers. The first event is taking place on Tuesday, June 18 from 7:00 -

Making time for your blog can be a real challenge for many business owners, particularly if you are wearing a lot of hats. I get it. I hear it often. In fact I even get paid to solve this very issue. So I have a few thoughts on the subject of how to find time to blog when you are trying to find time to run your business.

Use Your Time More Effectively

Now let's just say that you are really serious about starting to blog. I'm going to make a suggestion here and that is to also use some of your time to head online to learn how to make better use of your time. The lifetime value of being able to use your time more effectively is huge. On its own this is a worthwhile effort for any business. When we're talking being more effective in terms of blogging this idea is also true. Here are a couple of tips to help increase your blogging efficiency:

One of the tools that I spend a decent amount of time utilizing is a service called Boomerang. The service is a nice add-on to your Gmail inbox and while they have been rolling out some nice upgrades over time, the main function is to have emails come back into your inbox whenever you'd like.

There has been a definite merging between how business marketing and many other aspects of how a business manages affairs, something most businesses are currently trying to address right now. Much of this is driven by so many of our processes utilizing new computing technologies that have the ability to communicate with one another. All these moving parts need to align into a comprehensive, coherent and compelling workflow, and for us we call this workflow Corporate Digital Identity Management.

I am extremely happy to announce that my friend and colleague Tom Hoarty and myself will be co-hosting an upcoming speaking engagement titled "Business Blogging and Profits." This FREE to

Hi there.  I am very happy to announce that I will be hosting my first online marketing webinar next week. The format will be Q & A, and you can

Curious about how to format you blog posts? Hopefully this blog post will help shed some light on the entire process. Blog Post Anatomy Diagram Want to Print Out Your

This presentation was created by Dave McClure - I don't know him, but he's a big deal in the world of venture capital. Now most of you probably think of

Right now I'm working with an architect as a new client - my role is to help guide him through the process. One of the early task I have been concentrating on is focused on research. We're looking at all kinds of things, but in particular we're looking at what other architects are doing. And that brings me to the point of this post. As I was reviewing one site I commented to my client that while a particular attribute might be interesting, unfortunately from a web usability perspective it was problematic because the site owner had completely broken away from standard convention in such a dramatic way that it was actually hard to achieve the goal of this particular page (in the case of this page it was to click on something.)