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Our New Twitter List – OneADay 2011

By |2013-01-04T15:51:19-04:00January 1, 2011|

One of the things we are doing over here at Gadarian Digital in 2011 is launching a new list on Twitter - OneADay 2011.

The 2011 Gadarian Digital One a Day List begins. Happy 2011. http://twitter.com/#!/list/davidgadarian/oneaday2011 @ScottMontyless than a minute ago via web

Amazon’s $5 Tweet Offer

By |2013-01-04T15:49:38-04:00January 1, 2011|

If you've been on Amazon's Video on Demand store over the past few days you've noticed the leading web shopping site is offering up a pretty interesting deal right (actually being run from December 23, 2010 - January 1, 2011). For the small business owner there is much to learn here.

Facebook Measurement

By |2013-01-04T15:46:00-04:00December 29, 2010|

ROI is a common refrain in social media - Return on Investment, or bluntly, is this activity worth my money and/or time? You hear talk about this all the time and so you should. Unlike your personal life where your motivations are considerably different, in business it is about making money. Specifically with Facebook there are some many opportunities to connect with your audience, to engage your customers and to solicit feedback but a big question is always what do these Facebook relationships actually mean in terms of your business.

About.Me Review

By |2013-01-03T01:03:46-04:00December 21, 2010|

A few months back I joined a website called About.me which at the time was in 'beta' mode. I was interested in this company because I am interested in these kinds of things, but truthfully I had a hard time seeing the value in. Today, I feel differently.

How to Begin A New Project: A Digital Road Map

By |2013-01-03T00:53:28-04:00December 20, 2010|

With every new year there is always a focus on renewal. I suspect 2011 will be no different and at least digital speaking, beginning a new project can be a major challenge. In fact, you could even argue that the more you know about digital, the harder the project can potentially become. One of the items we regularly do with our clients is something we call a "Digital Road Map", and while I'm not going to pitch you on hiring us to do one for you, I am going to shed a little light on our own process in the hopes that if you are going it alone, or even with another vendor, you might be able to deploy some of this strategy into your own process.

Evernote Enters My Life, A Delicious Replacement

By |2013-01-03T00:42:20-04:00December 19, 2010|

One of the places where I try to remain productive is with my bookmarks. Yesterday my solution was Delicious, but today its Evernote. If you are not familiar with bookmarks, here is the Wikipedia entry on the subject but the easy answer is bookmarks are used to mark specific webpages. Most web browsers come with a bookmarking solution but typically they are not cloud based solutions. Also, the options with your browser tend to be limited in terms of abilities. Translation - using a third party for your bookmarks tends to be a much better solution.

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